Ritu Jain is Sr. Marketing Director for Teradata. In this role, Ritu leads Customer Experience business area and related analytic applications marketing. Ritu has over 18 years of experience in data analytics, customer experience management, retail, and supply chain. Prior to joining Teradata, she led global marketing strategy and sales enablement for multiple industries and solution areas for SAS and Alteryx. Ritu holds a MBA in IT and New Product Development from NC State University, and a Masters in Marketing from Delhi University, India.